Tag: Marketing strategies
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Australian Supermarket & Duopoly (Last Chapters)
Kaustav Ghosh Chapter V Selling power (Duopoly) and buying power (Duopsony) The national supermarkets’ growing ability to dictate the price of goods sold affects consumers and food market pricing within communities. Concerns over the competitiveness of grocery prices in the concentrated supermarket sector were formally outlined in a 2008 public inquiry by the…
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Australian Supermarket & Duopoly (Chapter 4)
Kaustav Ghosh Chapter IV Company analysis and Marketing strategies: Coles vs Woolworths i)Cole’s core competencies. Highly Effective Supply Chain: Coles efficient supply chain is both a resource and a capability when it comes to company’s inbound and outbound logistics. The substantial cost saving techniques provided by the supply chain enables Coles to compete effectively with…